Why is my service different
I’m not just a design consultant, I’m a property developer too. With 20+ years of hands-on experience, I know the real challenges developers and landlords face.
For small-scale developers and landlords who want bigger returns
I merge design-led creativity with strategic development insight to create spaces that are not only visually compelling but also commercially profitable. This unique approach unlocks property value, reduces risk, and drives faster, more profitable sales.
Where design meets profitability
Who I am
Unlocking value, reducing risk, and delivering stronger returns.
I am an experienced designer and developer, and I am passionate about helping developers unlock their potential and see their ideas succeed.
Why work with me
I solve the problems that cost you time, money, and value and above all, I help you to increase your profit!
Hi, I’m Monica Fino
20+ years of architectural, interior design, and property development experience. I create high-quality, beautiful, and profitable spaces.
I help you unlock more value and profit from your property while reducing risk. Through TAILORED HOURLY CONSULTATION, I guide your project, helping you avoid costly mistakes and create strategies that maximise returns.
Your success is my priority. I’m here to motivate, advise, support you, and deliver results.
Use my experience, let’s talk through your project!
What do I do
I combine design-led with commercial development strategy to help property developers and investors deliver beautiful, profitable spaces
Architectural Designer — Developer — Strategic Partner
Feel free to visit my investor/developer website
See some of my projects www.newdayproperty.co.uk
THE UK'S ONLY DESIGN + DEVELOPMENT CONSULTANCY FOR SMALL-SCALE PROPERTY DEVELOPMENT AND LANDLORDS
Success Stories
“ Monica was fantastic. She gave me excellent advice on my apartments overlooking a river in Provence. Her insights on interior design were invaluable in transforming my home into a rental. She offered valuable suggestions regarding layout, as well as kitchen and bathroom design, style, colour, and furniture. I wouldn't hesitate to recommend her ”
Provence by the river - holiday rental - France
Cost and speed matter, but design is what elevates value!
DESIGN MATTERS IN PROPERTY
Design is not decoration, it’s profit.
Large developers use show homes and design to sell faster and for higher prices. Many independent developers overlook this. Even small design-led strategies can boost your project’s appeal, speed up sales, and increase returns. It’s not about spending more, but making every pound work harder.
WHAT HAVE I LEARNED ONPROPERTY JOURNEY
Your project is only as good as your planning!
Every successful project starts with solid planning. The better the plan, the better the outcome, it’s that simple.
IT’S ABOUT STRATEGICALLY CREATING VALUE
My key lesson in development
“Successful property investment development is about maximising potential, minimising risk, and creating great spaces that attract buyers and tenants”
Merging design-led strategy with development increase profit
But most developers focus on cost, speed, and resale, overlooking how strategic design development can elevate both value and appeal
.
.ADD VALUE WHERE OTHERS OVERLOOK IT
My top priority is to maximise your profit
See some of the transformation - Before & After
Chiswick London W4 – Basement Apartment Conversion
Project details
1-Bed Basement Apartment → 2-Bed Conversion
Scope: Internal reconfiguration, natural light optimisation
Purchase price £200,000
Renovation cost £83,000
End value (GVD) £4,100
Timeline 6 months ( 2009)
Investment profit
Key Improvements
Full renovation including new plumbing, electrics, and insulation
Reconfiguration for improved spatial flow
Restored original features with modern updates
Enhanced natural light with new glazing and finishes
Kensington W8 London - Mezzanine Apartment Conversion
Project details
Scope: Full internal/external upgrade, space optimisation, character restoration
Purchase price £180,000
Renovation cost £45,000
Bridging loan £25,000
End value (GVD) £310,00
Project details
1 Bed Apartment → Mezzanine Conversion
Scope: Space optimisation, internal reconfiguration, high-end finishes
Purchase price £200,000
Renovation cost £83,000
End value (GVD) £370,00
Timeline 6 months ( 2015)
Result
A highly efficient, design-led home in a sought after postcode, designed for a corporate client. The property achieved a significant uplift in value and market appeal.
Key Improvements
Structural works to support the mezzanine floor
Bespoke staircase and balustrade design
Increased usable floor area without planning an extension
Improved light flow and visual connection between levels
Tailored finishes for prime London market
Project Overview
A tired one-bedroom basement in Chiswick was transformed into a bright, functional two-bedroom space through smart reconfiguration, improved ceiling heights, and the addition of light wells with large sliding doors—creating a stylish home that met strong rental demand in West London in 2010.
Key Improvements
Rear extension added to create an open-plan living space
Living space relocated to the rear of the property to maximise natural light and connection to the garden
Updated layout to include an additional bedroom
High-spec kitchen and modern bathroom
New plumbing, electrics, insulation, and flooring throughout
Result
A beautifully updated heritage home blending historic charm with modern comfort, ideal for the local downsizing or holiday-let market, and delivering strong resale and lifestyle value in a highly desirable Suffolk location.
Woodbridge Suffolk IP12 4LY – Period Cottage Conversion
Practical and quick expert guidance to unlock your project’s potential.
HOW I HELP
Choose the right expert support for your project.
Consultation Options to Fit Your Needs
General consultation
Transform your property business with clarity, strategy, and confidence. A strategic design-led development approach of hourly consultations for those starting in property or working on smaller-scale projects with specific challenges.
Tailored design solutions and helping you to create spaces that sell
Design - led strategy
Development strategy planning
Who do I help
Helping developers and landlords avoid costly mistakes
Small-scale property developers needing general advice
Landlords improving rental yields through design
First-time developers seeking guidance
Experienced developers who want a second opinion
Anyone stuck on a design, layout, or planning decision
For anyone looking to maximise their profit
Expert review to unlock your project’s full potential.
1.General Consultation
If you're planning a project, reviewing a site, or stuck on design decisions, I can help you move forward with confidence.
Advice I offer you
Reviewing plans, kitchen plans, and drawings.
Lighting layout, choice of fittings, circuits and switching
- Hard finishes - flooring, tiles, panelling and other wall finishes
- Paint colours & Window treatments
- Advice on budget and sourcing products
- Kitchen & Bathrooms renovation
- Maximise your project's full potential
Unlock your project’s potential
How I combine design-led strategy with commercial development
I approach every project with a balance of creativity and commercial insight. By merging design expertise with strategic development, I ensure spaces are not only visually compelling but also profitable, minimising risks and maximising returns.
“ Monica worked on my property developer project. It was a big job putting in a new staircase, a new kitchen and a bathroom which now look modern, smart and done with great style. Wardrobes for 3 bedrooms were designed specifically to enhance the feeling of space. Can't thank you enough, and the work was finished on time!”
Emma Taylor
Success Story
2. Design & development strategy consultation
Combine design-led strategy with commercial development expertise, helping clients maximise profits, avoid mistakes, and increase property value.
What professional advice do I offer
Smart design strategy
Considers target buyers, functionality, and market expectations
Site potential
investment dilemmas
Focuses on how good design can increase end value
How to add space and value to your project
Rethinking space to maximise ROI
Great design isn’t just about aesthetics, it’s a powerful investment tool!
SPACE PLANNING IS KEY TO A PROJECT SUCCESS
3. Design strategic space planning consultation
This consultation focuses on smart space planning to unlock your property’s full potential and maximise its space. I help landlords and developers design layouts that are functional, appealing, and profitable.
Great projects start with smart planning. It saves time, adds value, and maximises profit.
Let's plan together!
Together, we can create a strategic space plan that maximises value, enhances functionality, and boosts profitability.
How Planning Help
Enhance flow and functionality
Increase property value
Boost Market Appeal
In development, cost and speed matter, but smart space planning and strategic design are what maximise return.
WORK WITH ME
Partner with me on design-led property developer projects
I occasionally collaborate with investors and JV partners on design-led development projects that prioritise value, quality, and return. If you'd like to explore future opportunities, I’d love to connect.
FCA Website Disclaimer
Important Notice:
The content on this website is for general information only and does not constitute a financial promotion. Any investment opportunities mentioned are strictly for individuals who qualify as High Net Worth Individualsor Self-Certified Sophisticated Investors under the Financial Services and Markets Act 2000 (Financial Promotion) Order 2005.If you are unsure whether you qualify, please seek independent financial advice before proceeding.
